The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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In this era, many people are trying to learn everything concerning the material life aiming at making their living conditions better. In this digest, the author has tried to write about the spiritual aspect of life which is, as a matter of fact, more important than any other aspects. Discussion of many topics associated with this, including weakness, disbelief, oppression, being quarrelsome, impatience, ignorance, forgetfulness, irritability, discontent, striving and working hard for worldly desire, transgression and ingratitude, turning away, and more.
Author: Abdullah bin Mohammed Al-Mutaz
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.dar-alsalam.com - Darussalam Publications Website
Source: http://www.islamhouse.com/p/316347
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Explaining the Fundamentals of Faith: discusses the fundamentals of faith, by outlining and detailing the objectives of the Islamic 'Aqeedah. Numerous references are made to the Qur'an and authentic Ahadith, for establishing the sincere intention and worship to Allaah, liberating the mind and thought from the irrational and chaotic losses, establishing peace of mind and sound thinking, safeguarding the intentions, learning to establish a strong Ummah (community), achieving happiness in this life and the hereafter, and more.
Author: Muhammad ibn Saleh al-Othaimeen
Reveiwers: Jamaal Zarabozo - Ahmad Bolter - Ahmad Bolter
Translators: Abu Salman Diya ud-Deen Eberle
Publisher: Islamic Propagation Office in Rabwah
Source: http://www.islamhouse.com/p/54475
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This book affirms from the Bible that Jesus Christ is not God but a human.
Author: Shabbir Ally
Reveiwers: Muhammad AbdulRaoof
Publisher: A website Islamic Library www.islamicbook.ws
Source: http://www.islamhouse.com/p/311651
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This is the "women's lib" age as the West preform to term it. But is it true? Is it not a lip-service age turning women practically to "dolls" or something like "real-life dolls"? Women entering the fold of Islam played an enviable prominent role, side by side their counterparts, in shaping and developing the Muslim society as a model from the onset, emancipating humanity, men and women, from the shackles of deep-rooted ignorance. Women in Islam have a very special place, status, and dignity that is unknown to mankind before or after. The women in this book are listed in categories, such as "Mothers of the Prophet", "Wives of the Prophet", "The Prophet's Daughters", and many more categories.
Author: Mohammed Ali Qutub
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.islamweb.net - Islam Web Website
Source: http://www.islamhouse.com/p/305643
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The story of one of the Companions search for the truth.
Author: Dr. Saleh As-Saleh
Source: http://www.islamhouse.com/p/1225
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