The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
At a time in which the Muslims are beset with trials from every periphery and within, comes this heartening book rooted in the commandments of Allah (swt), the Sunnah and the excellent guidance and examples of the Muslims that have come before us. Don't Be Sad is an absolute must-read for all people. It is full of practical advice on how to replace sadness with a pragmatic and ultimately satisfying Islamic outlook on life. It exposes to the modern reader how Islam teaches us to deal with the tests and tribulations of this world.
Author: Aaed ibn Abdullah al-Qarni
Translators: Faisal ibn Muhammad Shafeeq
Publisher: International Islamic Publishing House
The author said in his introduction, "The study itself falls into four parts: Chapter One: An Introduction, Chapter Two: Aspects of Mercy for Human Beings in the Character of the Prophet Muhammad (pbuh) Before the Divine Call, Chapter Three: Introducing the Prophet Muhammad (pbuh), Chapter Four: Aspects of Mercy for Human Beings in the Character of the Prophet Muhammad (pbuh) After the Divine Call."
Author: Mohammed Hassam Uddin Al-Khateeb
Reveiwers: Abu Adham Osama Omara
All of us interact with people to some degree or another. The Dawah Training Program by Dr. Bilal Philips gives us the tools we need to turn our interactions into fruitful opportunities for Dawah. Starting from the legal ruling of Dawah and taking us through various Dawah techniques, Dr. Bilal Philips presents a comprehensive course enlightening the listener to the appropriate means and methodology of presenting the beautiful religion of Islam to people from various backgrounds.
Author: Abu Ameenah Bilal Philips
Reveiwers: Muhammad AbdulRaoof
The Islamic knowledge is the legacy of a prophet, the scholars are heirs of the prophets, and this is why the Knowledge seekers were among the best people.
Author: Muhammad Saeed Raslan
Rites of Hajj and Umrah From the book and Sunnah and Narrations from the Pious Predecessors.
Author: Muhammad Naasiruddeen al-Albaanee