The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
The author said in his introduction, “There are hundreds of benefits associated with Dhikr, the act of rehearsing and celebrating the praises of Allah. The well-known medieval scholar Ibn Al-Qaiyim mentioned more than seventy of these in his book Kitabul-Adhkar. Among the benefits he mentioned were that Dhikr drives away Satan, pleases Allah, the Merciful, and replaces pain and sorrow of the heart with peace happiness and contentment.”
Author: Saeed Bin Ali Bin Wahf Al-Qahtani
Translators: Omar Johnstone
THE MUSLIM CREED is one of the best books on the subject of Tawheed (Islamic Monotheism) and ranks high in authenticity. Till date it has gone through various publications; and had been the means for guidance of the millions of people throughout the world; by taking them out of the darkness of polytheism and error.
Author: Suhaib Hasan AbdulGhaffar
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.dar-alsalam.com - Darussalam Publications Website
This booklet deals with one of the most important topics to which the Muslim should give attention in his life and for which he should have the utmost concern. Included in it is the explanation of a tremendous way of seeking forgiveness, from amongst the various forms of seeking forgiveness that occur in the sunnah of the Prophet.
Author: AbdurRazzaaq AbdulMuhsin Al-Abbaad
Discussing the scriptures of Islam & Christianity, Gary Miller, a Canadian Muslim indicates that a Muslim believes in the religion of Jesus but sees mainline Christianity as a religion constructed about Jesus. The majority of Christians deify Jesus while Muslims say that he was a great prophet & messenger of Allah.
Author: Gary Miller
Reveiwers: Muhammad AbdulRaoof
Publisher: Islamic call and guidance centre in Abha: www.taweni.com
A book contains sunnahs (recommended acts) scattered in a lot of books. It’s divided into two main sections. The first is concerned with good deeds that have specified rewards whose benefits are restricted to whoever performs them only. Examples of such good deeds are: praying sunnahs and performing ‘umrah. The second section is devoted to the deeds with unspecified benefits, i.e. the good deeds whose benefits reach others like the family, the neighbor or even the community in large. These benefits are achieved in this life as well as the Last Day. Giving charity and useful knowledge are examples of this group of good deeds.
Author: Hakam Bin Adel Zummo Al-Nuwairy Al-Aqily
Translators: Ayat Fawwaz Ar-Rayyes