The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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Islam recognizes family as a basic social unit. Along with the husband-wife relationship the Parent-child relationship is the most important one. To maintain any social relationship both parties must have some clear-cut Rights as well as obligations. The relationships are reciprocal. Duties of one side are the Rights of the other side. So in Parent-child relationship the Rights of parents are the obligations (duties) of the children and vice versa, the Rights of children are obligations (duties) of parents.
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/358848
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The Author, a well-known British lady writer tries to make reader aware of the Islamic standard for an ideal wife and to encourage the wife to reach that standard as much as she wishes her husband to reach it as an ideal Muslim husband.
Author: Aisha Lemu
Reveiwers: Muhammad AbdulRaoof
Publisher: Islamic call and guidance centre in Abha: www.taweni.com
Source: http://www.islamhouse.com/p/379000
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All of us interact with people to some degree or another. The Dawah Training Program by Dr. Bilal Philips gives us the tools we need to turn our interactions into fruitful opportunities for Dawah. Starting from the legal ruling of Dawah and taking us through various Dawah techniques, Dr. Bilal Philips presents a comprehensive course enlightening the listener to the appropriate means and methodology of presenting the beautiful religion of Islam to people from various backgrounds.
Author: Abu Ameenah Bilal Philips
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/339167
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Allah Almighty ordered all his servants to enter Islam and adhering to it and warned them of disobeying him. Also he sent His messenger to call to this. Allah told us that the one who follows him is the rightly guided and the one who turns away from his call goes astray. He warned us in many ayahs of apostasy, polytheism and disbelief.
Author: Abdur-Rahman Abdul-Khaliq
Reveiwers: Muhammad AbdulRaoof
Translators: Mahmoud Reda Morad Abu Romaisah
Publisher: Cooperative Office for Propagation, Guidance, and Warning of Expatriates in the city of Bade'ah - A website Islamic Library www.islamicbook.ws
Source: http://www.islamhouse.com/p/324881
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Ahadith are the sayings, deeds and approvals of the Prophet (PBUH) under Divine guidance and are generally traced back to the Prophet (PBUH) as regards to their authority. But some Ahadith hold a distinct place and are termed as Ahadith Qudsi (Sacred Ahadith) and the authority in these Ahadith is attributed to Allah through the Prophet (PBUH). It is a collection of 110 such Ahadith relating to the important aspects of daily life so that the readers may get benefited from it for the success in this life as well as in the Hereafter.
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.dar-alsalam.com - Darussalam Publications Website
Source: http://www.islamhouse.com/p/320537
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