The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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With the advent of another Ramadan, a mixture of feelings overwhelm the hearts of Muslims all over the world. The hearts are full of hope, based on trithful promises and glad tidings given by Allah and his Messenger, of great bounties and endless bliss.
Author: Abdul Kareem Awwad
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/318532
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Why does Man need to Pray?. After a long and hectic day at work, how difficult it is for a tired person to stand on the prayer-mat and concentrate on his prayers to Allah Almighty. Snuggled in a warm and cozy bed, how difficult it is to get up at the call of Mu’adhdhin: “Come to prayer, come to success.” The famous doctor and philosopher Ibn Sina (Avicenna), recalls such a moment in his life. Once cold and icy night, he and his slave were resting in an inn in a remote part of Khurasan. During the night he felt thirsty and shouted out to his slave to get him some water. The salve had no desire to leave his warm bed, so he pretended not to hear Avicenna’s call. But finally after repeated calls he reluctantly got up and went to fetch the water. A little while later, the melodious sound of the Adhan filled the air. Avicenna began to think about the person calling the believers to prayer.
Author: Suhaib Hasan AbdulGhaffar
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.dar-alsalam.com - Darussalam Publications Website
Source: http://www.islamhouse.com/p/316351
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The Choice - Islam and Christianity: Two Volumes, By Ahmed Deedat, An excellent book discussing Islam and Christianity in the light of Holy Quran and the Sunnah.
Author: Ahmed Deedat
Source: http://www.islamhouse.com/p/89151
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A useful booklet shows 1000 acts of Sunnah of the Prophet Muhammad (peace be upon him). It contains different situations i.e. waking up, going to the bathroom, performing ablutions, using sewak, wearing shoes, wearing clothes, going out and coming back home, going to the mosque, athan, iqama, praying at night and post-prayer sunnahs.
Author: Khaled Al Husainan - Khaled Al-Husainan
Publisher: http://www.rasoulallah.net - Website of Rasoulullah (peace be upon him)
Source: http://www.islamhouse.com/p/321053
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Jesus and Christianity In the Perspective of Islam: This book guides those who misunderstood the teachings of Jesus and Christianity in the Perspective of Islam.
Publisher: Ministry of Islamic Affairs, Endowments, Da‘wah and Guidance
Source: http://www.islamhouse.com/p/91898
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