The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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A historical overview and Scholars’ Rulings about Mother's Day.
Author: Muhammad Salih Al-Munajjid
Publisher: http://www.islamqa.com - Islam : Question & Answer Website
Source: http://www.islamhouse.com/p/1347
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All of us interact with people to some degree or another. The Dawah Training Program by Dr. Bilal Philips gives us the tools we need to turn our interactions into fruitful opportunities for Dawah. Starting from the legal ruling of Dawah and taking us through various Dawah techniques, Dr. Bilal Philips presents a comprehensive course enlightening the listener to the appropriate means and methodology of presenting the beautiful religion of Islam to people from various backgrounds.
Author: Abu Ameenah Bilal Philips
Reveiwers: Muhammad AbdulRaoof
Source: http://www.islamhouse.com/p/339167
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This books cover the historical events of the Islamic Openings through which the word of Islam reached out the whole world. It represents the real Islamic attitude during the war, and real intentions of those openings.
Author: AbdulAziz Al-Shinnawy
Translators: Heba Samir Hendawi
Publisher: Umm Al-Qura for Translation, Publishing & Distribution
Source: http://www.islamhouse.com/p/51906
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Islam is the religion of peace: This book addresses an important subject, a concept of Islam from the social justice and fighting injustice as a basis for the establishment of peace in the international community. A discussion of how Islam is a religion that promotes peace and understanding among all nations, and prohibits violence and aggression against anyone.
Author: AbdulRahman Bin Abdulkarim Al-Sheha
Publisher: http://www.islamland.com - Islam Land Website
Source: http://www.islamhouse.com/p/261374
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In this book, Dr. Abdur-Rahman Dimashqeyyah shows and discusses the wrong believes in Shii doctrine. He said in his introduction, "… My intention is simply to make clear to every Shia what the books of their religious leaders contain. These are things that many people still do not realize. My intention is to maintain an objective position, far from bigotry and blind allegiance to traditions. My only reason for writing it is to earn the pleasure of Allah and to clarify the truth to all who are interested to hear it. We should all free ourselves from prejudice and wild ideas, and avoid making inflammatory and insulting charges that fuel the emotions, block the path to truth, and widen the chasm between us. These things do nothing but dissipate the spirit of peace and harmony."
Author: Abdur-Rahman Demashqeyyah
Publisher: Defense network for the Sunnah www.dd-sunnah.net
Source: http://www.islamhouse.com/p/371031
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