Muslim Library

Consumer Behavior

  • Consumer Behavior

    The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.

    Reveiwers: Muhammad AbdulRaoof

    Publisher: http://www.alukah.net - Al Alukah Website

    Source: http://www.islamhouse.com/p/345081

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    Anyone interested in comparative religion will find in this book many surprises that challenge what many once believed to the absolute truths, This book has been written as the result of dialogues I had with Christian clergy as well as laity. The discussions were polite, pleasant, friendly, and constructive without the slightest intention of hurting the religious feeling of any Christian. It is provocative, and a challenge to Christianity. It is indispensable for those looking for the truth and those studying Comparative Religion.

    Reveiwers: Muhammad AbdulRaoof

    Publisher: Books of the office of propagation in Ulayya, Sulaymaniyah and north of Riyadh

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    Source: http://www.islamhouse.com/p/51906

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    Source: http://www.islamhouse.com/p/185173

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    Source: http://www.islamhouse.com/p/290639

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