The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Author: Khalid Aljuraisy
Reveiwers: Muhammad AbdulRaoof
Publisher: http://www.alukah.net - Al Alukah Website
Source: http://www.islamhouse.com/p/345081
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This book, The Religion of Truth, treats these basic and great subjects. We should know that the only way for our salvation in this life and in the hereafter is to know, for sure, our Lord who created us, believe in Him, and worship Him Alone. We should also know our prophet whom Allah had sent to us and to mankind, believe in Him and follow him. We should know the Religion of Truth which our Lord has commanded us to believe in and practice it.
Author: Abdurrahman bin Hammad Alomar
Source: http://www.islamhouse.com/p/207075
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Why I Chose Islam: A story of a priest who reverted to Islam, it is based on a True Story.
Author: M. Emery
Publisher: Islamic Propagation Office in Rabwah
Source: http://www.islamhouse.com/p/75468
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The 'Ideal Muslim' is now in its second revised edition in English, it has been very well received by our English and Arabic readers. The author has even examined both Eastern and Western thoughts on certain issues and proved that the Islamic Ideal is superior in all cases.
Author: Muhammad Ali Al-Hashemi
Publisher: International Islamic Publishing House
Source: http://www.islamhouse.com/p/185382
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The Author, a well-known British lady writer tries to make the reader aware of the Islamic standard for an ideal husband and to encourage the husband to reach that standard as much as he wishes his wife to reach it as an ideal Muslim wife.
Author: Aisha Lemu
Reveiwers: Muhammad AbdulRaoof
Publisher: Islamic call and guidance centre in Abha: www.taweni.com
Source: http://www.islamhouse.com/p/378996
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A complete authoritative book on the life of Prophet Muhammad (S) by Sheikh Safi-ur-Rahman al-Mubarkpuri. It was honored by the World Muslim League as first prize winner book. Whoever wants to know the whole life style of the Prophet in detail must read this book.
Author: Saifur Rahman Al-Mubarakpuri
Source: http://www.islamhouse.com/p/51776
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